MICA launches registration for MICAT 2 2026; apply by 29 Jan 2026
MICA, Ahmedabad, opens registration for the MICAT 2 exam for PGDM/PGDM-C admissions 2026-28. The application window is open from November 25, 2025, to January 29, 2026. The unique Computer-Based Test (CBT) evaluates your creativity, communication, and analytical skills, which are crucial for success in the dynamic fields of Strategic Marketing and Communication. Secure your chance to join India's premier institution for Communications Management. Start your preparation and apply before the deadline!

Mudra Institute of Communications, Ahmedabad (MICA), a leading institution in India for Strategic Marketing and Communication management, has officially announced the second phase of registration for its mandatory entrance exam, MICAT 2 (MICA Admission Test 2), for the 2026-2028 batch. This crucial test is a necessary step for aspirants seeking admission to MICA's esteemed Post Graduate Diploma in Management (PGDM) and Post Graduate Diploma in Management - Communications (PGDM-C) programs.
The registration process for MICAT 2 commenced on November 25, 2025, marking the start of a limited window for applicants. Aspiring managers and communicators must take note of the critical application deadline: January 29, 2026. This is a prime opportunity for those who missed the first phase (MICAT 1) or wish to improve their score, as MICA considers the best of the two scores if a candidate appears for both.
Key Dates and Eligibility for MICAT 2
The MICAT 2 schedule is set, and aspirants must align their preparation and application strategy accordingly. Adhering to these dates is vital, as MICA strictly follows its stipulated timeline.
- Registration Period: The application window is currently open, having started on November 25, 2025.
- Application Deadline: Candidates must complete their registration and application by January 29, 2026 (11:50 PM).
- Admit Card Release: The admit cards for the examination will be issued on February 10, 2026.
- Exam Date: The MICAT 2 exam is scheduled for February 13, 2026 (Friday).
- Result Declaration: The score release for MICAT 2 is expected on February 28, 2026.
To be eligible for MICAT 2026, candidates must fulfill two primary requirements:
- Academic Qualification: Hold a Bachelor’s degree in any discipline (10+2+3 system or equivalent) from a university recognized by the Association of Indian Universities (AIU). Candidates in the final year of their bachelor's degree are also eligible to apply.
- Mandatory Scores: Must possess a valid score from any one of the major national-level MBA entrance exams: CAT 2025, XAT 2026, or GMAT (2024 onwards). The MICAT is mandatory in addition to one of these scores.
Understanding the Unique MICAT Exam Pattern
MICAT is renowned for its distinct structure, designed to test a candidate's creative abilities, analytical thinking, and communication skills—traits essential for a career in marketing and communication. The Computer-Based Test (CBT) is conducted over 135 minutes (2 hours and 15 minutes) and comprises three distinct sections.
- Section A: Psychometric Test (Qualifier Only)
- This section, with 150 objective questions, evaluates a candidate’s personality, values, and thought process.
- It is qualifying in nature, meaning performance here is pass/fail, but it is mandatory to pass for the other sections to be evaluated.
- It tests consistency in responses, not necessarily 'right' or 'wrong' answers.
- Section B: Descriptive Test (Subjective)
- This part contains approximately four subjective questions, carrying 70 marks.
- It assesses creative writing skills, logical reasoning, and the ability to articulate opinions effectively.
- Tasks often involve essay writing, story writing based on images, or presenting arguments for and against a given topic.
- Section C: Aptitude Test (Objective)
- This section, carrying 70 marks, is divided into four sub-sections designed to test general aptitude.
- Divergent-Convergent Reasoning: Tests out-of-the-box thinking, including word association and visual reasoning.
- Verbal Ability: Focuses on reading comprehension, grammar, and vocabulary.
- Quantitative Ability and Data Interpretation (QA & DI): Covers basic arithmetic, algebra, and geometry concepts, often similar to other MBA exams but at a slightly different level.
- General Awareness (GA): Concentrates on current affairs, particularly in areas like business, media, advertising, and marketing.
Important Note on Marking: There is no negative marking in the Psychometric and Descriptive Sections. However, for Section C (Aptitude Test), a penalty of 0.25 marks is deducted for every incorrect answer.
Strategic Preparation and Selection Process
Success in MICAT 2 requires a well-rounded and specific preparation strategy that goes beyond conventional aptitude test preparation.
- Tailored Preparation:
- Practice creative and argumentative writing regularly to excel in the Descriptive Test. Focus on articulating clear, concise, and creative thoughts within a time limit.
- For the Psychometric Test, maintain genuine consistency in your responses. The goal is authenticity, not perfection.
- Stay abreast of current affairs in the media, advertising, and business world for the General Awareness section.
- Focus on Word Association and Visual Reasoning puzzles to sharpen your Divergent-Convergent Thinking skills.
- MICA's Multi-Stage Selection Process:
- Stage 1: Entrance Exam Scores: Candidates must have a valid CAT/XAT/GMAT score and appear for MICAT (I or II).
- Stage 2: Shortlisting: Shortlisting for the next stage is based on a composite score. The Psychometric Test is the initial qualifier.
- Stage 3: Group Exercise (GE) & Personal Interview (PI): Shortlisted candidates participate in Group Exercises and Personal Interviews, which assess teamwork, communication, and overall personality fit for a communications-centric management program.
- Final Merit List: The final admission decision is based on a cumulative composite score, which typically assigns varying weights to CAT/XAT/GMAT, MICAT, and the GE-PI rounds.
Conclusion
With the registration for MICAT 2 2026 now open until January 29, 2026, aspirants have a clear path to one of India’s most prestigious communications management programs. The exam on February 13, 2026, is more than just an aptitude test; it’s an assessment of the creativity and critical thinking necessary to thrive in the dynamic world of media and marketing. Start your rigorous and tailored preparation now to secure your spot at MICA, Ahmedabad, and embark on a rewarding career journey.
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